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Focus Groups are group discussions that are moderated by a market research professional. Everything discussed in these groups is kept strictly confidential.
Group sessions take 1 to 2 hours and consist of 8 to 10 people. Participants usually get paid an honorarium of between $40 and $100 depending on the length of the group and the subject.
Topics include advertising testing, product concept tests, taste tests and opinions relating to community issues from both industry and government.
You will have the opportunity to have your say on a range of topics when it is convenient to you from the comfort of your own home, and have the chance to win prizes.
Participation in the survey is voluntary. McGregor Tan is an independent social and market research company and complies with the Privacy Act. We can assure you that all information given will remain confidential and we do not sell, promote or endorse any product or service, there are no right or wrong answers. Your details will only be used for research purposes and will not be sold to any third party.
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